classic clothes for modern kids

Paper Cape – Heirloom quality, classic clothes for modern children.

There are lots of reasons to buy high quality, natural fiber clothes for kids and babies, especially when giving gifts.

  • They hold up better against the inevitable constant washes that they’ll endure.
  • They’re won’t contain scary chemicals like formaldehyde, phthalates (found in plastisol prints), and toxic dyes.
  • They’re soft and comfortable on little ones’ skin.
  • But our favorite reason is that they last and can be handed down creating continuity between the childhoods of siblings, cousins and generations.

My daughter Alex, mother of 3 under 3, launched a children’s’ clothing line last week – inspired by overalls handed down from her husband to her children.  Almost a decade at Gap informed her choice to create Paper Cape, and make heirloom quality, classic clothes for modern kids.  The timeless styles are made of hand picked Peruvian Pima cotton, which is the world’s softest, strongest cotton varietal.  Alex hopes that customers will buy Paper Cape products because they want to purchase fewer, higher quality items for their children and expect them to last.  Just as importantly, all of the styles in the launch collection are both adorable and a great value at <$50.

Paper Cape is focused on the ethical production of their products.  They care about the people behind their clothes whether at the mill, factory, or fulfillment center – they visit every facility and only work with those committed to ethical practices including training and advancement, fair compensation, and safe working conditions for all employees.

Paper Cape is not the only kids clothing brand focusing on the quality and longevity of its products.  Here are some other Sharp Eye favorites for everything from softness to chicness:



Buttery Soft Baby Clothes: Kissy Kissy

Whimsical Animal Theme Styles – Oeuf

Summer Weight Muslin Swaddles and Clothes –  Aden and Anais

Hipster Chic: Rylee and Cru

European Prep: Jacadi

Southern Prep: Bella Bliss

North Eastern Prep: CPC Childrenswear

Printed PJs: Roller Rabbit


Premium Everyday PJs: Hanna Andersson

P.S. Do you share our family’s matching holiday PJ tradition?  If so, you have to check these red Paper Cape pajamas out!


ASE Holiday Pajama article.